After a strong and fruitful year, predictions of UK manufacturing industry growth for 2015 remain cautious: after an initial estimate of 3.5% growth for this year, a slowdown to 2% growth is now forecasted. How to increase manufacturing productivity is the golden question of the year. Factors such as the European economic and political uncertainty, the export decline trends, the growing competition and impeding threat of emerging markets require UK manufacturing businesses to reconsider their business. Now more than ever, businesses need to improve their productivity capabilities and optimise their production process, while matching the ever-changing customers demand and needs, to ensure that they maximise their profits. But how can these goals be reached and what tools do businesses have at their disposal to succeed in both domestic and international markets and to increase manufacturing productivity? Customers are the answer and technology is the vehicle to reach them.